May 27, 2014 08:39 AM UTC

Mitt Romney Endorses Mike Coffman

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• by: Colorado Pols

As the Denver Post's Kurtis Lee reports, 2012 GOP presidential loser Mitt Romney is endorsing another Colorado Republican–after giving his blessing to Bob Beauprez last week, Romney lends his affections to embattled Rep. Mike Coffman:

“I am proud to endorse Mike Coffman for Congress. Mike has proven himself to be a voice of common sense for Colorado. He will fight to reduce reckless spending and hold the Obama administration accountable for its many failures, from Obamacare to coverups at the VA,” Romney, who served as governor of Massachusetts from 2003 until 2007, said in a statement obtained by The Denver Post.

Lee notes the most obvious problem with Romney's endorsement:

In 2012, President Barack Obama won Colorado and carried the 6th District, outpacing Romney there by about five percentage points.

With all the talk these days about the "advisability" of President Barack Obama campaigning for Democrats in this tough midterm election year, parading around the guy Obama beat two years ago as some kind of valued endorsement seems truly counterproductive to us. Especially so given Romney's well-earned reputation from the 2012 campaign for flip-flopping on major campaign issues to moderate his self-described "severely" conservative positions for the general election. Flip-flopping on major issues is what sank "Both Ways" Bob Beauprez's gubernatorial bid in 2006, and it's exactly the label Democrats want to pin on Coffman this year as he tries to reinvent himself as a moderate.

Bottom line: we don't see how Romney's fundraising ability is worth the baggage, but it's too late now.