April 16, 2010 07:39 PM UTC

New Bennet Ad Shows Improvement

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• by: redstateblues

(Really you can press play, it’s not painful – promoted by Colorado Pols)

This new ad from Bennet for Colorado began airing on TV this week. I saw it while I was watching last night, and I thought it showed marked improvement over the first two.

The ad reminds me of Mark Udall’s 2008 campaign. Those ads talked about issues that voters cared about, and didn’t need to be goofy or funny (aside, of course, from the memorable “Lock your doors and hide! It’s me, Mark Udall” spot.)

Bennet’s ad, entitled “Important”, still has some things left to be desired. Namely, the Senator does mumble through much of the copy. The visuals, however, are much better, and it doesn’t look like it was cut on my old high school’s Casablanca editor.

The two previous ads from Bennet, “Wake Up” and “This Washington” were met with harsh criticism from his opponents and lukewarm receptions from his supporters.